Meet Real Chick Cassie Tweed, the Director of Design for Osprey Packs
We thought we’d sit down with Cassie Tweed, Director of Design for Osprey Packs, to chat with her about just what goes into making women’s specific packs and share that with you. With her leading role at Osprey, we also thought it would be interesting to learn what makes Cassie tick to be such a productive, inspiring leader in the industry. This short video is a great start to gain some insight into her work:
Cassie, Osprey has been a leader in pack design for decades and has put a lot of effort into creating women’s specific packs. Can you tell us a few key concepts or things that go into making a women’s specific fit that may not be obvious?
It’s all about the shape of the harness and hipbelt in addition to the different torso lengths available, which is a bit more obvious. The shape of the harness and hipbelt is more subtle. The hipbelt is curved to create a conical shape which women’s tend to have and the harness is a contoured to fit the curves of a woman’s chest. The better the fit, the better the load transfers, and the more comfortable the pack ☺
Are there other aspects of design that you put into women’s specific packs that have put Osprey in the lead with such a wide range of offerings that are women specific?
Other than fit, aesthetics is another high priority. This means colors and some subtle patterning changes for a softer, less aggressive look where appropriate. The function and performance of the bag is exactly the same as men’s. These details are designed for the activity which is not a gender specific issue.
How long have you been with Osprey and what do you love about your work there?
I’ve been with Osprey since 2010. I love that I get to design packs and then go use them. Hiking and traveling the world is part of the job! I love that designing packs means designing for experiences. A successful pack means you don’t notice it on your back. You notice the beauty of the mountain range in front of you. I love that I get to work great people in Vietnam and live a wild expat life ☺
Who are your role models, heroines or heroes, and why?
I’ve never really had specific role models or idols. I am however inspired by all the women before me and around me, fueling an energy that’s a part of me and greater than me.
What is your favorite thing to do when you’re not working?
Living in Vietnam is a bit different than if I was at home in California. At home, you could find me on the beach or walking through the local wilderness everyday with weekend trips to the mountains, backpacking, camping or snowboarding. In Vietnam, I like to take in the culture. Going on various motorbike trips around town, eating the amazing food and taking photos. I try to get out of the city once a month to some of the bordering countries like Cambodia or Thailand. Travel is so easy in SE Asia! And generally, I’m pretty good at relaxing and hanging about by the pool with this 100 degree weather every day!
What’s the most interesting thing about you that we wouldn’t find online?
That’s a hard one… I’m not sure I know what’s online about me! Hah… Well, I think maybe that I’m not a hardcore outdoors, sports enthusiast. I think a lot of women in the outdoor industry that are highlighted usually are doing some crazy things like climbing big walls and summiting big peaks. I’m not sure if I’m grouped into that category, but I feel there’s a bit of stereotyping (and it’s probably a bit telling that that is what I see…). Anyways, what’s interesting about me maybe is that I am just like so many other women out there. I love being outside and connecting with nature. I also love working my body. And when those 2 things happen together, its spiritual.
How would you describe yourself in one to three words?
Learner of life.
What are the top three factors that you attribute to your success?
Thinking positively (i.e. knowing I will succeed in some form or another), Listening, and treating every failure as a learning opportunity / all pain as an opportunity for growth.
What were you like when you were in high school?
High School was kind of intimidating to me. I was athletic and played sports, but for the most part, kept to myself and got good grades.
What do you want to be when you grow up?
Haha I love this question. I don’t know, but I know I’ll find out when the time comes. When I was younger I knew indefinitely that I would to be an artist, an architect, or the first professional female baseball player. It was good to have a goal but I may have limited myself. Now I know that there is so much more joy in not knowing and not limiting myself.
Can you tell us what particular Osprey Products you are most excited about in the women’s line and anything new we can expect to see in the line that would be of interest to our technically oriented women who like to get after it in the outdoors?
I really love the Aura AG and Tempest packs. Both are supper comfortable and conform really nicely to all different shapes of bodies. As for the more technically oriented women, the Kresta and Dyna are a couple of our high performance products that came out recently. Kresta is a ski and backcountry sports pack and Dyna is a body hugging trail running hydration vest.
As an inspiration and leader in the movement of women’s specific design can you give our readers any words of wisdom that you’ve learned along the way that have made so successful and productive?
Follow your heart. And if you don’t know what that is, that’s Ok, I’ve been in this position so many times. When I’m not sure, I go outside, be quiet and listen. Trust what you feel deep down and follow it.
Thanks Cassie, we appreciate your time and can’t wait to see what you’ve got in the works for 2018!
Thank you ☺
**This is the first in a series of Interviews that Chicks Co-Owner Angela Hawse is doing with women behind the Brands that support Chicks. Osprey Packs has been a long-time supporter of Chicks Climbing and Skiing and we are a huge fan of their products and people. We know first hand that Osprey makes the best women’s specific packs on the market. Most of you who have attended a Chicks program have had the opportunity to demo a women’s specific Osprey Packs.